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Have you tried the newest Threads features? 👀🙌
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Have you tried the newest Threads features? 👀🙌

Weekly Brief
July 31, 2023

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What's New in Social

Threads:

Threads releases multiple new features 🧵

Threads is keeping the momentum high with its new features! Adam Mosseri took to his Threads account to announce new features such as chronological feed, post translations, new filter notifications and more.

Mark Zuckerberg thinks Threads will hit 1 billion users

He says, "I’m highly confident we’re going to be able to pour enough gasoline on this to help it grow,’. We will see what the future holds!

Threads has declined significantly in user engagement since its surge

Daily active users dropping to 13 million, down approximately 70% from the peak on July 7.

Meta:

Meta shares strong Q2 results

Meta revealed in their earnings call that FB gained 27 million users and surpassed 3 billion monthly actives for the first time in Q2 2023.

X (Twitter):

X.com now redirects to Twitter.com following a tweet from Elon Musk.

Musk tweeted about the Twitter rebrand to X, mentioning a gradual farewell to the Twitter brand and birds.

X offers 50% discount on ad packages

X (formerly known as Twitter) is currently offering users a 50% discount on ad packages to try to reignite interest.

New X icons released for Android
If you've been wondering what the X icon will look like on your phone, here's a sneak peek of what it will look like for Androids.

Join Our Social Media Manager Facebook Group!

Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

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Upcoming Workshops

August 3 - An Overview of the HeyOrca Roadmap. Exclusive to HeyOrca customers. Reply to this email for the registration link!

August 10 - Assessing Social Media Engagement Metrics: Proving the Value of Brand Awareness. Register here!

August 17 - How Social Media Managers Can Detect and Fight Burnout. Register here!

August 24 - How to Streamline Your Reels & TikTok Flow. Register here!

August 31 - How to Write Effective AI Prompts. Register here!

September 7 - Social Media Updates from August you Need to Know. Register here!

September 14 - How to Price Your Social Media Services and Handle Pricing Objections. Register here!

September 21 - Canva Pro Tips to Save Social Media Managers Time. Register here!

September 28 - How to Master the TikTok Algorithm to Gain More Engagement. Register here!

Social Holidays for July & August

July 30 – International Friendship Day

August 4 – International Beer Day

August 7 – Purple Heart Day

August 8 – International Cat Day

August 12 – International Youth Day

August 15 – Assumption of Mary

August 16 – National Tell a Joke Day

August 19 – World Photography Day

August 21 – Senior Citizens Day

August 26 – National Dog Day / Women’s Equality Day

September 4 – Eat an Extra Dessert Day / Labor Day (US, CA)

September 6 – Read a Book Day

September 10 – National Suicide Prevention Day / National Grandparents Day (US)

September 11 – National Day of Service and Remembrance

September 15 – First Day of National Hispanic Heritage Month / National Pow/Mia Recognition Day / Rosh Hashanah Starts

Sync all of the social media holidays for the year with your Google Calendar by clicking here.

What's New From The Pod

Join us on Thursday, August 3rd at 2 PM EST, for an exclusive webinar about the HeyOrca Roadmap! Our Director of Product, Steph, and UX/UI Designer, Christine, will reveal upcoming features and recent releases.

This webinar is only for HeyOrca customers and will not be recorded.

If you would like access to the registration link, email alyssa@heyorca.com!

We can’t wait to see you there!

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