Customer Case Study:

HeyOrca | Faith Based

Krista’s Content Planning Process

Now an avid user of HeyOrca, Krista has developed a content planning process that also incorporates the church’s project management software.

1

Monthly content planning in a project management tool

Each month, Krista starts her social media planning in a project management tool. With a general plan assembled, Krista shares it with the Director of Communications and the pastors of each ministry for input and approval.

1

Monthly content planning in a project management tool

Each month, Krista starts her social media planning in a project management tool. With a general plan assembled, Krista shares it with the Director of Communications and the pastors of each ministry for input and approval.

2

Layout calendar in HeyOrca

With an approved template, Krista then adds placeholder posts in HeyOrca for the month and outlines any events and sermon series.

2

Layout calendar in HeyOrca

With an approved template, Krista then adds placeholder posts in HeyOrca for the month and outlines any events and sermon series.

3

Assign content creation tasks in Wrike

From there, Krista heads back to Wrike to create and assign tasks to members of their internal creative team for content creation.

3

Assign content creation tasks in Wrike

From there, Krista heads back to Wrike to create and assign tasks to members of their internal creative team for content creation.

4

Upload content to HeyOrca

On a weekly basis, Krista then uploads content to HeyOrca and finalizes posts for the upcoming week. To streamline her content planning, she uses HeyOrca features to share content across social media pages and each of the organization’s calendars. 

4

Upload content to HeyOrca

On a weekly basis, Krista then uploads content to HeyOrca and finalizes posts for the upcoming week. To streamline her content planning, she uses HeyOrca features to share content across social media pages and each of the organization’s calendars. 

5

Content approval in HeyOrca

With everything uploaded for the week, Krista then shares each calendar with the corresponding pastor, so they can make any necessary comments, changes, and approvals. Once content is approved in HeyOrca, it’s automatically scheduled to post.

5

Content approval in HeyOrca

With everything uploaded for the week, Krista then shares each calendar with the corresponding pastor, so they can make any necessary comments, changes, and approvals. Once content is approved in HeyOrca, it’s automatically scheduled to post.

6 Ways That HeyOrca Helps Krista Take Back Her Day 

Intuitive User Experience

Krista was quickly able to learn how to schedule posts, develop an approval process, and learn new features. “It didn't take a whole lot of effort to figure out, no tutorials were required”.

Ability to Manage Multiple Calendars

Being able to switch between calendars in just a couple of clicks helps Krista plan and schedule content more efficiently. “I'm easily able to access calendars for each of the church’s services without having to log in and out multiple times.”

Continuous Feature Updates

“I feel like every few months there's something new, which I appreciate because I didn't really get that with other platforms that I've used.”

AI Features

Being able to use HeyOrca’s AI features to write post captions and inbox message replies has also helped streamline Krista’s process. “It did a great job. I thought to myself, ‘Oh, this is much better than what I would've written.’”

Approval Features & Notifications

The ability to comment on specific planned posts, tag team members, and set custom notifications has also helped Krista and her team streamline their content approval process. “We haven’t had any issues with someone not getting emails or seeing each other’s comments, so that’s been great”, she explained.

Reel Scheduling

Krista also mentioned that she appreciates the ability to schedule Instagram reels and TikTok videos using HeyOrca.

Collaboration and Efficient Content Planning — All in One Tool

After making the switch to HeyOrca, Krista has noticed improved team collaboration and efficiency in her content planning process. Now able to plan content for each of the church’s social media pages with ease, Krista can better showcase all of the services and programs it has to offer.

Frequently Asked Questions

Is HeyOrca a better scheduler than Sprout Social?

With HeyOrca, teams and agencies get everything they're looking for in a social scheduler – including direct publishing, client approval workflows, and robust reporting – without the added cost of user-based pricing. For social media teams that rely on collaboration, HeyOrca is the perfect choice.

Does HeyOrca charge per user?

No, every HeyOrca account comes with unlimited users. Social media managers, clients, and stakeholders will all get free access to the calendars they need to be successful.

Does HeyOrca offer comprehensive analytics?

Yes! HeyOrca's social media reporting dashboard helps you prove your impact on Facebook, Instagram, X (Twitter), LinkedIn, and TikTok. You can also analyze your performance using competitor and cross-channel reports, and export visual reports to share with clients.

Which social platforms does HeyOrca integrate with?

HeyOrca integrates with the following social media platforms: Facebook, Instagram, LinkedIn, TikTok, X (Twitter), Pinterest, Threads, and Google Business Profile. (YouTube is coming soon!)

How does HeyOrca make it easier to work with your team and clients?

HeyOrca helps you manage multiple clients with ease. Because your clients are organized by separate calendars, each client gets their own dedicated space for content, media storage, reports, and more. Your clients will only see the content you want them to see. And they can approve posts without logging in. Plus, our custom branding and client-friendly reports help your team build trust.

Is HeyOrca a better social media scheduler than Hootsuite?

HeyOrca is the best social media scheduler for social media teams that need to collaborate with stakeholders and clients. HeyOrca offers all the essential social media management tools, including content scheduling, approval workflows, comprehensive analytics, and more. And because every HeyOrca account comes with unlimited users, you can grow your team without worrying about extra fees.

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