Non-profit? Get up to 40% off HeyOrca
Make managing social easy with HeyOrca. Non-profits enjoy 25% off monthly plans and 40% off annual plans.
Non-profit organizations worldwide choose HeyOrca for built-in collaboration tools, unlimited users, and more. Curious about how it works? Let's take a look at how the team at Entrepreneurship for All (EforAll) uses HeyOrca to manage their 43 social media channels.
Plan posts in your content calendar
With HeyOrca, it's easy to visualize your upcoming content. Francia starts by identifying the topics she wants to post about. Then she maps out the posts in her calendar.
Her pro tip? Use draft posts as placeholders while you adjust your content schedule. (Psst! You can also use HeyOrca's Event Strips to mark important events and Social Media Holidays to auto-add regional holidays.)
Plan posts in your content calendar
With HeyOrca, it's easy to visualize your upcoming content. Francia starts by identifying the topics she wants to post about. Then she maps out the posts in her calendar.
Her pro tip? Use draft posts as placeholders while you adjust your content schedule. (Psst! You can also use HeyOrca's Event Strips to mark important events and Social Media Holidays to auto-add regional holidays.)
Add your copy, photos, videos, and GIFs
Francia gets to work on adding creative assets and writing captions. To help with this, she uses HeyOrca's Canva integration and AI caption generator.
Ready to bring your posts to life? HeyOrca makes it easy to experiment with different photos, videos, and GIFs – because every plan comes with unlimited media storage!
Add your copy, photos, videos, and GIFs
Francia gets to work on adding creative assets and writing captions. To help with this, she uses HeyOrca's Canva integration and AI caption generator.
Ready to bring your posts to life? HeyOrca makes it easy to experiment with different photos, videos, and GIFs – because every plan comes with unlimited media storage!
Approve posts before they're published
Wondering how Francia's team ensures their social content is always polished and on brand?
With her content set up in HeyOrca, Francia changes the status of each post to "Awaiting Approval." Then she sends a link to a colleague so they can review everything for clarity and correctness. Her colleague marks each post as "Approved" or "Needs Revision," and sometimes leaves internal comments to share feedback.
Approve posts before they're published
Wondering how Francia's team ensures their social content is always polished and on brand?
With her content set up in HeyOrca, Francia changes the status of each post to "Awaiting Approval." Then she sends a link to a colleague so they can review everything for clarity and correctness. Her colleague marks each post as "Approved" or "Needs Revision," and sometimes leaves internal comments to share feedback.
Copy posts to your other calendars
Non-profits often manage multiple social accounts, and EforAll is no exception. Instead of recreating each post for her organization's many channels, Francia simply uses HeyOrca's copy function to duplicate posts across her other content calendars.
Then she updates her wider team on the month's themes and important dates, and she notifies her organization's other social media managers that content is ready for them to work with in HeyOrca.
Copy posts to your other calendars
Non-profits often manage multiple social accounts, and EforAll is no exception. Instead of recreating each post for her organization's many channels, Francia simply uses HeyOrca's copy function to duplicate posts across her other content calendars.
Then she updates her wider team on the month's themes and important dates, and she notifies her organization's other social media managers that content is ready for them to work with in HeyOrca.
3 HeyOrca tools that non-profits love
Francia shared her most-used tools for collaborating with her team and building community.
Copy-to-calendar
“For people who have multiple accounts, this feature is great. It helps me copy everything in bulk. Without it, I’d have to go to each calendar one by one and do the same process 20 times."
Reports
“It’s so much easier than having to go to each app to check on performance. I’m a data-driven person, I like to study results to see what we’re going to do next and I find HeyOrca’s reports really helpful. They also look cute – very friendly to the eye."
AI writing tool
“I’m 100% on the AI train, it’s a great tool for social media marketers that here’s to stay. You just have to use it in a smart way and understand that it’s a tool to use to our benefit. It’s great to have it right in HeyOrca’s platform, so I don’t have to go to another app.”
Manage multiple social media calendars all in one place
Frequently Asked Questions
Why should I use a Google Business Profile scheduler like HeyOrca?
Using a Google Business Profile scheduler like HeyOrca helps you and your team maintain a consistent posting schedule, plan your content in advance without daily manual work, and get content approved by the appropriate stakeholders before its published. HeyOrca also makes it easy to manage your Google Business Profile alongside your other social media accounts, including Instagram, LinkedIn, Pinterest, Facebook, and more.
Does HeyOrca’s Google Business Profile scheduler let me add buttons to my posts?
Yes, when you schedule a Google Business Profile post in HeyOrca, you can add an optional call-to-action button to your post. Choose from the following button labels: Book, Order online, Buy, Learn more, Sign up, Call now.
Can I manage multiple Google Business Profile accounts in HeyOrca?
Yes, you can manage multiple Google Business Profile accounts in HeyOrca. You can connect up to 10 social media accounts to each HeyOrca content calendar. That means you can connect up to 10 Google Business Profile accounts, or you can connect a combination of Google Business Profile and other social media accounts, including Instagram, LinkedIn, and Facebook. Please note, however, that Google’s API presents some publishing limitations for businesses that Google deems franchises or chains. For more details on posting to Google Business Profile, see our how-to guide.
How do I create and schedule a Google Business Profile post in HeyOrca?
To post an update to Google Business Profile via HeyOrca, first connect your Google Business Profile to HeyOrca. Then, drag and drop your media into your calendar. Alternatively, you can click the “Create post” button to get started. Add your post details, including caption and optional call-to-action button with destination URL. When you’re ready for your stakeholder(s) to approve your post, adjust the “Post stage” to Awaiting Approval. Don’t need approval? Choose Approved instead. HeyOrca will publish your approved posts at the time and date you set.
Can I draft, review, and approve Google Business Profile posts before publishing?
Yes, HeyOrca’s built-in content approval tool helps you draft, review, and approve your Google Business Profile posts before they’re published. In HeyOrca, you can manage your posts using five post stages: Draft, Awaiting Approval, Approve, Revise, and Publish Now. Choose to manage these stages for each post individually or in bulk.
Can I see Google Business Profile content alongside other social channels in my calendar?
Yes, your HeyOrca calendar wil give you a comprehensive view of your social media strategy by showing you your posts for Google Business Profile alongside your posts scheduled for other social media platforms, including LinkedIn, Instagram, Facebook, and more.