Customer Case Study:
Faith Based
As Social Media Marketing Manager and Content Strategist for The Woodlands Methodist Church, Krista Shook leads social media initiatives for the church’s four distinct faith-based services.
Enabling easy collaboration with the creative team and pastors of each ministry, HeyOrca has become an integral part of Krista’s planning process.
Having used HeyOrca for about two years now, Krista had this to say about HeyOrca: “As you say, it’s helped me take back my day!”
Monthly content planning in a project management tool
Each month, Krista starts her social media planning in a project management tool. With a general plan assembled, Krista shares it with the Director of Communications and the pastors of each ministry for input and approval.
Monthly content planning in a project management tool
Each month, Krista starts her social media planning in a project management tool. With a general plan assembled, Krista shares it with the Director of Communications and the pastors of each ministry for input and approval.
Layout calendar in HeyOrca
With an approved template, Krista then adds placeholder posts in HeyOrca for the month and outlines any events and sermon series.
Layout calendar in HeyOrca
With an approved template, Krista then adds placeholder posts in HeyOrca for the month and outlines any events and sermon series.
Assign content creation tasks in Wrike
From there, Krista heads back to Wrike to create and assign tasks to members of their internal creative team for content creation.
Assign content creation tasks in Wrike
From there, Krista heads back to Wrike to create and assign tasks to members of their internal creative team for content creation.
Upload content to HeyOrca
On a weekly basis, Krista then uploads content to HeyOrca and finalizes posts for the upcoming week. To streamline her content planning, she uses HeyOrca features to share content across social media pages and each of the organization’s calendars.
Upload content to HeyOrca
On a weekly basis, Krista then uploads content to HeyOrca and finalizes posts for the upcoming week. To streamline her content planning, she uses HeyOrca features to share content across social media pages and each of the organization’s calendars.
Content approval in HeyOrca
With everything uploaded for the week, Krista then shares each calendar with the corresponding pastor, so they can make any necessary comments, changes, and approvals. Once content is approved in HeyOrca, it’s automatically scheduled to post.
Content approval in HeyOrca
With everything uploaded for the week, Krista then shares each calendar with the corresponding pastor, so they can make any necessary comments, changes, and approvals. Once content is approved in HeyOrca, it’s automatically scheduled to post.
6 Ways That HeyOrca Helps Krista Take Back Her Day
Intuitive User Experience
Krista was quickly able to learn how to schedule posts, develop an approval process, and learn new features. “It didn't take a whole lot of effort to figure out, no tutorials were required”.
Ability to Manage Multiple Calendars
Being able to switch between calendars in just a couple of clicks helps Krista plan and schedule content more efficiently. “I'm easily able to access calendars for each of the church’s services without having to log in and out multiple times.”
Continuous Feature Updates
“I feel like every few months there's something new, which I appreciate because I didn't really get that with other platforms that I've used.”
AI Features
Being able to use HeyOrca’s AI features to write post captions and inbox message replies has also helped streamline Krista’s process. “It did a great job. I thought to myself, ‘Oh, this is much better than what I would've written.’”
Approval Features & Notifications
The ability to comment on specific planned posts, tag team members, and set custom notifications has also helped Krista and her team streamline their content approval process. “We haven’t had any issues with someone not getting emails or seeing each other’s comments, so that’s been great”, she explained.
Reel Scheduling
Krista also mentioned that she appreciates the ability to schedule Instagram reels and TikTok videos using HeyOrca.
Collaboration and Efficient Content Planning — All in One Tool
Frequently Asked Questions
What if I have more than 6 months left in my contract with Hootsuite or Sprout?
You can still qualify.
The maximum free access period is 6 months, even if your existing contract extends beyond that.
For example:
- 10 months remaining on your contract = up to 6 months free with HeyOrca
Who qualifies for this offer of up to 6 free months of HeyOrca?
You may qualify if:
- You currently use Sprout Social or Hootsuite
- You’re still in an active contract
- You’re planning to switch to HeyOrca
Proof of contract is required.
What is the "Make the Switch" offer?
The “Make the Switch” offer gives eligible Sprout Social and Hootsuite customers up to 6 months of free access to HeyOrca so they don’t have to pay for two social media management tools at the same time while transitioning platforms.
How long is the free access period?
Your free access period matches the amount of time remaining on your current contract, up to a maximum of 6 months.
Examples:
- 2 months left on your contract = 2 months free
- 5 months left = 5 months free
- 8+ months left = 6 months free
Are there user limits or workspace limits during the free period?
No. HeyOrca includes unlimited users on all paid plans, and there are no workspace limits during your free access period.
Once your free period ends, you’ll continue with a paid HeyOrca plan for the same number of months you received for free, with at least the same number of workspaces and their associated pricing tiers.
Can I change my plan after the free period?
Your agreement is locked to the number of workspaces and plan tier you choose during the free access period. For example, if you use 10 Pro workspaces during your free period, your paid plan will continue with 10 Pro workspaces for the same agreed term.
You can increase your plan or add workspaces at any time during the agreement. However, you can’t reduce your plan or downgrade your workspace count until your agreement term has fully ended. Once the term is complete, you’ll be able to adjust your plan freely.