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How non-profits create community with HeyOrca

Here's how EforAll’s social media manager, Francia, uses HeyOrca to streamline content planning, approvals, and scheduling – and how you can do the same.

1

Plan posts in your content calendar

With HeyOrca, it's easy to visualize your upcoming content. Francia starts by identifying the topics she wants to post about. Then she maps out the posts in her calendar.

Her pro tip? Use draft posts as placeholders while you adjust your content schedule. (Psst! You can also use HeyOrca's Event Strips to mark important events and Social Media Holidays to auto-add regional holidays.)

1

Plan posts in your content calendar

With HeyOrca, it's easy to visualize your upcoming content. Francia starts by identifying the topics she wants to post about. Then she maps out the posts in her calendar.

Her pro tip? Use draft posts as placeholders while you adjust your content schedule. (Psst! You can also use HeyOrca's Event Strips to mark important events and Social Media Holidays to auto-add regional holidays.)

2

Add your copy, photos, videos, and GIFs

Francia gets to work on adding creative assets and writing captions. To help with this, she uses HeyOrca's Canva integration and AI caption generator.

Ready to bring your posts to life? HeyOrca makes it easy to experiment with different photos, videos, and GIFs – because every plan comes with unlimited media storage!

2

Add your copy, photos, videos, and GIFs

Francia gets to work on adding creative assets and writing captions. To help with this, she uses HeyOrca's Canva integration and AI caption generator.

Ready to bring your posts to life? HeyOrca makes it easy to experiment with different photos, videos, and GIFs – because every plan comes with unlimited media storage!

3

Approve posts before they're published

Wondering how Francia's team ensures their social content is always polished and on brand?

With her content set up in HeyOrca, Francia changes the status of each post to "Awaiting Approval." Then she sends a link to a colleague so they can review everything for clarity and correctness. Her colleague marks each post as "Approved" or "Needs Revision," and sometimes leaves internal comments to share feedback.

3

Approve posts before they're published

Wondering how Francia's team ensures their social content is always polished and on brand?

With her content set up in HeyOrca, Francia changes the status of each post to "Awaiting Approval." Then she sends a link to a colleague so they can review everything for clarity and correctness. Her colleague marks each post as "Approved" or "Needs Revision," and sometimes leaves internal comments to share feedback.

4

Copy posts to your other calendars

Non-profits often manage multiple social accounts, and EforAll is no exception. Instead of recreating each post for her organization's many channels, Francia simply uses HeyOrca's copy function to duplicate posts across her other content calendars.

Then she updates her wider team on the month's themes and important dates, and she notifies her organization's other social media managers that content is ready for them to work with in HeyOrca.

4

Copy posts to your other calendars

Non-profits often manage multiple social accounts, and EforAll is no exception. Instead of recreating each post for her organization's many channels, Francia simply uses HeyOrca's copy function to duplicate posts across her other content calendars.

Then she updates her wider team on the month's themes and important dates, and she notifies her organization's other social media managers that content is ready for them to work with in HeyOrca.

3 HeyOrca tools that non-profits love

Francia shared her most-used tools for collaborating with her team and building community. 

Copy-to-calendar

“For people who have multiple accounts, this feature is great. It helps me copy everything in bulk. Without it, I’d have to go to each calendar one by one and do the same process 20 times."

Reports

“It’s so much easier than having to go to each app to check on performance. I’m a data-driven person, I like to study results to see what we’re going to do next and I find HeyOrca’s reports really helpful. They also look cute – very friendly to the eye."

AI writing tool

“I’m 100% on the AI train, it’s a great tool for social media marketers that here’s to stay. You just have to use it in a smart way and understand that it’s a tool to use to our benefit. It’s great to have it right in HeyOrca’s platform, so I don’t have to go to another app.”

Manage multiple social media clients all in one place

HeyOrca helps Francia and her team maintain consistent messaging across all of EforAll's social channels, while still empowering each office to work independently.

And if Francia or her team ever have a question about HeyOrca, help is just a click away. HeyOrca's top-rated customer care team is friendly and fast (so fast they'll get back to you within just 4 minutes!).

Frequently Asked Questions

Will the sessions be recorded?

No. The Community-Led Marketing Summit is an in-person experience, and sessions will not be recorded. We encourage attendees to take notes, ask questions, and make the most of the opportunity to learn directly from our speakers.

What if I can no longer attend the Summit?

While all passes are non-refundable, you can transfer your pass to another person. 

Passes may be transferred to another individual up to 3 days before the event, and the original pass holder must notify Natalie at natalie@heyorca.com in writing with the new attendee’s full name and email address to confirm the transfer.

In the case of illness or emergency on the day of the event, same-day transfers may be permitted at the organizer’s discretion.

I can’t afford a pass. Are there discounted options?

Yes! We are offering a limited number of bursary passes to help make the summit more accessible. If cost is a barrier, we encourage you to apply for a bursary pass.

Which tool can help me with social media posting?

HeyOrca helps teams and agencies create, schedule, approve, and publish social media posts from one place. Plan content across your favourite platforms, collaborate with your team, and keep your social calendar organized.

Does HeyOrca support Facebook posting?

Yes! Connect your Facebook Pages to HeyOrca to create, schedule, approve, and publish posts from one place. You can also collaborate with your team and track post performance.

Can you post Facebook Stories with HeyOrca?

Yes! You can schedule and publish Facebook Stories directly through HeyOrca. Facebook Stories support a single image or video. Features like stickers, polls, links, and captions aren't supported by Facebook's API.

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