Why Arcade Studios switched to HeyOrca
Learn why Arcade Studios switched to HeyOrca and found a simpler way to manage social media.
Case study highlights:
Industry: Marketing services
Company size: 11-50 employees
Favourite HeyOrca features:
- Internal and external comments
- Client approvals
- Status tags
Who is Arcade Studios?
Arcade Studios is a digital-forward creative agency helping brands create culture moments on the platforms people love most.
Through marketing strategy, content production, and modern distribution strategies, Arcade helps brands build online communities, grow their influence, and turn social media into meaningful business results.
Behind Arcade’s social media workflows is Melanie Trottier, Social Media Director. Melanie and her team manage client content, approvals, and publishing across multiple platforms – which means having the right tools is essential.
Finding a social media tool alternative
For agencies, social media management is about more than scheduling posts.
Behind every piece of content is a bigger workflow: collaborating with teammates, gathering client feedback, managing approvals, and keeping projects moving.
For Melanie, finding the right platform meant finding a tool that supported how her team actually works. Not completely satisfied with their current tool, she and her team started looking for an alternative that would give them the collaboration tools they needed while keeping their workflow simple.
They discovered HeyOrca after hearing about the platform at Social West.
“When we looked into it, we thought that it had everything that we needed, and the price was right for us. Once we tried it out, it did everything that we needed it to do, and we love it. It’s very easy to use,” shares Melanie.
Keeping client collaboration organized
For social media agencies, collaboration is everything. But teams often need to balance two different types of conversations: internal discussions between teammates and client-facing feedback.
With HeyOrca’s internal and external comments, the Arcade team can brainstorm, ask questions, and collaborate behind the scenes while keeping client communication clear and organized.
“My favourite HeyOrca feature is the internal and external comment feature, just because there’s so many times where we want to chat internally about something, but I don’t want our clients to see it,” says Melanie.
Making the switch simple for the whole team
Switching platforms can feel like a big project – especially for marketing agency teams managing multiple client accounts.
For Arcade Studios, one of the biggest advantages of HeyOrca was how easy it was for the team to adopt.
“Our team can get up and running on it really easily, so it’s been great since we switched.”
Instead of spending time learning a complicated system, the team was able to quickly build HeyOrca into their existing workflow.
Removing approval bottlenecks with a simpler client review process
For many agencies, client approvals can be one of the biggest blockers in the social media workflow.
Even when content is ready to go, teams can find themselves waiting on email replies, chasing feedback, or manually checking whether a post has been approved before it can be scheduled.
For Melanie and the Arcade Studios team, HeyOrca helps simplify that process by giving clients an easy way to review and approve content directly in the platform.
“I really love how clients can approve it, and that just gets scheduled, so that removes a step for us where they don’t have to tell us over email, like that’s approved, you know, and then we go in and schedule it.”
By removing extra back-and-forth, the team can keep content moving while giving clients more control over their approvals.
“I like that it kind of gives our clients autonomy in that sense, so I think that that's a feature that everyone should use.”
The HeyOrca features Melanie recommends for agencies
When it comes to managing social media for clients, Melanie says a few HeyOrca features make a big difference.
Internal and external comments
Keeps team conversations organized by separating internal feedback from client-facing comments.
Status tags
Makes it easier to understand where content is in the workflow, from drafting to approval.
Client approvals
Gives clients a simple way to review and approve content without relying on endless email threads.
Automated publishing after approval
Once content is approved, it can move directly into the publishing workflow.
Why Arcade Studios chose HeyOrca
For Melanie and the Arcade Studios team, the right social media management platform needed to make collaboration easier – not add more steps.
With a simpler approval process, easier team communication, and a workflow that their team could quickly adopt, Arcade Studios now spends less time managing logistics and more time creating great social content with the help of HeyOrca.
Looking for an alternative social media management tool?
Every agency has a different workflow.
But if you’re looking for a social media management platform that makes collaboration easier, simplifies client approvals, and helps your team work more efficiently, HeyOrca is worth exploring.
Still paying per seat for your social media tool? With HeyOrca, you get unlimited users – so your whole team (and clients!!) can collaborate without the extra cost. Plan, approve, and schedule your next post now.
Every member of your team deserves a seat at the table. That's why every HeyOrca plan comes with unlimited users. Choose the social media scheduler that helps you create, collaborate, and build community – without worrying about extra fees. Start your free trial.
Build stronger social media communities. HeyOrca brings your whole team together – with unlimited users!! – to plan, approve, and schedule content in one place. See it come together in minutes.
Looking for a social media tool built for teams and agencies? Plan, approve, and schedule your next post in minutes with HeyOrca – no credit card required.
