Why this boutique agency switched from Sprout Social to HeyOrca
Discover how Bowda Creative Co. aligned their workflow with HeyOrca — a social media platform built for collaboration, client approvals, and growing agencies.
Case study highlights
Industry: Full-service creative agency
Company size: Established boutique agency
Favourite HeyOrca features:
- Unlimited users
- Multi-level approvals
- Client-friendly external approvals
- Auto DMs
- Canadian-built platform
Who is Bowda Creative Co.?
Bowda Creative Co. is a veteran-owned, female-founded boutique agency offering bespoke marketing and communications solutions. They combine creativity, strategy, and personalized service to empower their Canadian clientele.
At the end of 2025, Darcy Boucher-Luca, Founder and CEO at Bowda Creative Co, wasn’t just evaluating tools. She was actively looking for a social media management tool that fit her agency.
Finding a platform built for their workflow
Darcy had a simple goal for the new year: start using tools that align with how her team actually works.
Like many growing agencies, Bowda Creative Co. had used several social media tools over the years, including Sprout Social, Hootsuite, Buffer, Later, and others. While functional, they weren’t designed for the collaborative, client-centric workflow her team relied on.
“For me, this wasn’t about one platform being bad. It was about finding the right fit for our agency and clients,” said Darcy.
Darcy and her team needed a platform where every team member could collaborate easily, without workarounds like password sharing.
“Previously, we had been doing the dreaded password sharing — and you didn’t know who had ownership of what,” Darcy explained.
With the team’s collaborative processes in mind, Darcy began researching solutions that would simplify content review, client approvals, and automation. That search led her to HeyOrca, a tool that felt purpose-built for how her agency collaborates.
A social media tool built for growing agencies
With HeyOrca, the team’s natural workflow finally felt supported — drafts moved forward without delay, client approvals flowed smoothly, and automation was built directly into the platform.
“With HeyOrca, I’ll actually hop in myself to schedule content and enjoy it. That literally never happened before,” said Darcy.
Getting on track was quick, and it came down to a few features the team can’t live without:
Everyone finally had a seat
One of the biggest turning points was unlimited users.
As Bowda Creative Co. grows, new hires and contractors need access to resources. With HeyOrca, everyone has their own seat — no extra fees, no shared passwords, no guessing who touched what.
“The fact that HeyOrca offers unlimited seats was really attractive to us. Everyone on my team can have their own seat.”
That simple change removed a surprising amount of operational stress. Accountability became clear, onboarding became easy, and security improved overnight.
Approvals became an easy process
With HeyOrca’s layered approvals, Darcy and her team were able to build a clean workflow between internal review and client sign-off.
With Multi-Level Approvals, Darcy could review content internally before sending it to clients. Clients saw a clean, focused view built for them — not an overwhelming internal workspace.
“My team can set things up for my approval — and then I can also put it out for client approvals. They have their own clean view, and it’s really easy for them to review,” said Darcy.
Automation stopped requiring extra tools
Previously, Bowda Creative Co. had stacked automation tools on top of their social media tool to support direct message workflows. Now, Auto DMs live inside HeyOrca.
“Another feature I really enjoy is the Auto DMs. No need for ManyChat or other platforms — we can do it all strictly within HeyOrca,” shared Darcy.
Instead of juggling platforms, the team now works in one space.
A Canadian company supporting Canadian agencies
For Darcy, one detail made the decision feel even more aligned.
HeyOrca is Canadian.
“Bonus points because HeyOrca is Canadian. I’m paying more attention to where our dollars go these days, especially when the product actually delivers and is from right here at home,” explained Darcy.
And while it wasn't the only reason for switching, it reinforced that choosing HeyOrca aligned both operationally and personally.
Looking ahead
Today, HeyOrca sits at the centre of Bowda Creative Co.’s content workflow. The team has full access, clients can approve content with ease, and automation happens all within one platform.
No more second-guessing who made changes, no more password sharing, and no more juggling multiple tools just to manage a single client’s community.
For Darcy, switching to HeyOrca wasn’t about chasing new features. It was about finding a tool that fits the way a boutique agency actually operates.
If you’re exploring social media tools that are built for how your agency already works, you might find what you’re looking for in HeyOrca.
Ready to take a look around? Start your free trial.
Manage all your clients with one social media scheduler. Every HeyOrca plan comes with unlimited users. So you can build communities and client trust – without being penalized for growing your team. Sign up for a personalized tour of HeyOrca for free (and enjoy special agency pricing and perks when you subscribe).
Every member of your team deserves a seat at the table. That's why every HeyOrca plan comes with unlimited users. Choose the social media scheduler that helps you create, collaborate, and build community – without worrying about extra fees. Start your free trial.
Looking for the best social media management tool for your team or agency? Hi, we're HeyOrca: the all-in-one social media tool that comes with unlimited users. Start a free trial today. No card required.
You found it: the best social media scheduler for teams and agencies. Every paid HeyOrca plan comes with unlimited users. So you can create content, build communities, and report on your success. All without sharing passwords or paying extra for per-user pricing. Try HeyOrca for free today.
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